• Nov

    6

    2013

    i.TV acquires GetGlue

    By Justin Whittaker in Announcements, Press

    We’re excited to announce the addition of GetGlue to the i.TV family. Read on for the full press release.

    i.TV Acquires GetGlue

    i.TV Acquires GetGlue

    i.TV and GetGlue Join Forces to Create the Largest Social Platform Built Specifically for Television 

    Driving 30% of Tweets during Scripted Primetime TV, GetGlue is the Number One Independent Source of Tweets about Television

    New York, NY and Provo, UT – November 6, 2013i.TV today announced the acquisition of GetGlue, maker of the leading second screen and TV check-in platform. Terms of the deal were not disclosed.

    “GetGlue has built an impressive product with a highly engaged audience,” said i.TV CEO, Brad Pelo. “With over 4.5 million registered users, GetGlue delivers over 1 billion social impressions every month to 100 million unique Facebook and Twitter users. With this kind of reach, it’s no wonder more than 75 TV networks partner with GetGlue to engage with their fans, and 30 media companies integrate with the GetGlue API. i.TV’s own platform of second screen services power experiences for brands like Nintendo, AOL, Huffington Post, TELUS and i.TV’s own leading TV guide application. Together, i.TV and GetGlue will reshape the social TV and second screen landscape.”

    i.TV will continue to build and grow GetGlue as an independent product, while enabling GetGlue to benefit from i.TV’s broader platform of partners and services. The GetGlue experience will continue uninterrupted for GetGlue users and partners, while improvements and updates will be forthcoming. GetGlue will maintain its New York City presence.

    “While there are a variety of general-purpose social platforms, we’ve found that TV viewers prefer an experience built just for them,” added Pelo. “Together, i.TV and GetGlue are positioned to deliver the richest, most enjoyable, and most social second screen experience at a time when viewers are more eager than ever to watch and share with each other. We will have more to announce on that note early next year.”

    About i.TV

    Creator of the most downloaded TV guide app in the history of Apple’s App Store, i.TV designs and builds second screen and social TV experiences for brands like AOL, Huffington Post, Entertainment Weekly, and Nintendo. Every month over 15 million people use i.TV technology to discover, watch and engage with television. For more information, visit i.TV.

    Media Contacts:

    Justin Whittaker
    i.TV
    801-830-3548
    justin@i.tv

    Bill Douglass
    Gotham Communications
    646-504-0890
    bill@gothamcomm.com

    Leave a Comment

    I.TV Acquires GetGlue

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    Tricia

    November 11, 2013 5:19 am

    There is a huge group of us that will disappear if you delete the product we love…old getglue o.getglue.com Glad to meet you iTv but don’t mess with my glue!

    Kathy

    November 13, 2013 5:54 pm


    Tricia

    November 11, 2013 5:19 am
    .

    There is a huge group of us that will disappear if you delete the product we love…old getglue o.getglue.com Glad to meet you iTv but don’t mess with my glue!”

    I’m with Tricia here. I was in hopes that when you bought GetGlue that you were going to perhaps improve the sticker lovers site not take away from it. We have all worked hard to acquire the stickers that we have unlocked and if you take them away you will definitely lose a large percentage of that 4.5 million registered members that GetGlue has.

    Here’s hoping that you actually care about what people think, and that we can all be one big happy family.

    I hope that I can actually say that I am glad to meet you as well iTV.

    Rick

    November 26, 2013 5:58 pm

    Mr. Pelo,
    Too bad you’ve lied! With over 4.5 million registered users… did you ask for the count of current users? That total would be under 1 million users. You state that nothing will change at GetGlue… well today, they told us that we wouldn’t not get anymore printed stickers. Let me tell you, people wait on a monthly basis to get 20 printed stickers. Some people have well over 18,000 stickers that if you divide this by 20 a month it would take eternity to get them printed. Like other companies, things do change and we the users understand. The new GUI they are forcing us to use, is terrible to work with as a user. People will be leaving your new acquisition and I thought you should be told. Please do have them tell you the actual current user number. You will be shocked at the number and make you go ‘what did we just do?” Good luck but many of your GetGlue users will be gone as of December 2, 11AM EST.
    Regards,
    Rick

    Luis

    November 26, 2013 6:29 pm

    Well, I don’t know who changed the rules of the game. But if I don’t get any physical stickers anymore, I’m leaving. And so will do a lot of people.

    Sandra

    November 26, 2013 7:39 pm

    Really going to miss the old get glue and the stickers. Sad day for get glue users.

    Robert

    November 26, 2013 7:54 pm

    I don’t know what idiot ok’ed getting rid of mailing out real stickers, but they are killing WHAT YOU WANTED getglue for, all of us users

    ALAN

    November 26, 2013 8:13 pm

    STUPID MOVE. I WANT PHYSICAL STICKERS, AND THE OLD VERSION!

    Emiko

    November 26, 2013 10:31 pm

    Well, I guess you thought you hit the motherload in social networking and TV advertising. With the removal of physical stickers you have guaranteed that GetGlue will lose at least half of it’s members. No, am not exaggerating. Regular users of the app/website check in to not only discuss what they are watching, listening to, reading, thinking about but to get stickers. Yes, stickers. Those round pieces of paper with a picture on the front and GLUE on the back. Is yhou weren’t a fan of the sticker program then you shouldn’t have bought the company. But no, you thought you would get a bunch of advertising money. Money you will lose when the sponsers see that the traffic on GetGlue nose dives faster than a jet plane. Instead of just looking at the numbers, someone should have looked at the activity. Shame on you!

    Oliver

    November 27, 2013 12:30 am

    Ok so maybe it’s your fault if getglue stopped sending physical stickers for gif stickers now ! u are gonna lose a lost of millions of people on the website who are very dissapointed !

    Donna Stewart

    November 27, 2013 2:17 am

    The social media world is up in arms today over an alleged scam perpetrated by the website GetGlue.com. For three years, television, movie and music fans could login to the GetGlue website and “check-in” to their favorite shows and movies and unlock stickers. In return, GetGlue would mail physical copies of the stickers the users had earned. However, over the past year, many users claimed to have not been receiving their orders, to which GetGlue replied they were “backed up”. Today came the announcement that GetGlue would not be sending anymore stickers to their users. This came immediately after a very popular 50th Anniversary Doctor Who marathon in which users checked in at all hours of the day and night to earn the stickers for their favorite show. The majority of users are more than willing to pay for the stickers they have worked for and unlocked, but GetGlue isn’t budging, which leads many to believe this was a scam in progress long before the Doctor Who and Hunger Games promotions.

    “It isn’t about the stickers as much as it is realizing we have all been scammed and lied to, and sponsors of good shows look bad,” said one GetGlue user. “The stickers were great though. And we discovered many new shows that we may never have heard about otherwise. But we were lied to and feel that our trust was betrayed. GetGlue has lost in this situation. Once you lie to those that make your business a success, there is no coming back from that”

    It isn’t the sticker as much as the principal of being lied to, most say. It is the feeling of betrayal of knowing that you helped implement a scam, not only on GetGlue users, but television show sponsors as well.

    The general buzz throughout the internet today is that GetGlue has just become another MySpace. A once thriving social website is now covered in links to petitions and angry user responses to the scam. This could be the irreversible mistake that GetGlue will never rebound from. Without the sticker incentive, most users will return to Facebook or Twitter to talk about what they are watching on television or what movies they want to see or have seen. Even after a three year run, we must remember, if it seems too good to be true…you are probably being scammed.

    Copyright 2013 CCN/Coastal Community News. All rights reserved.

    https://www.facebook.com/coastcomnews

    Donna Stewart

    November 27, 2013 2:20 am

    What you have done is commit fraud and violated your own TOS. Your users will be leaving and the word is spreading quickly. Expect to be in the news for this scam.

    Erica Lima

    November 27, 2013 6:46 am

    BRING BACK THE PHYSICAL STICKERS!!!!!

    Nicholas Rainville

    November 27, 2013 11:28 am

    What on earth were i.TV and Brad Pelo thinking? Getting rid of physical stickers defeats the entire purpose of GetGlue.com.

    And getting rid of it all of a sudden instead of phasing it out properly just shows a complete lack of respect for the users.

    I have no respect for the i.TV brand, now.

    LORENA LIMA

    November 27, 2013 12:07 pm

    Hi,
    The essence of GetGlue stickers are the physical, and there is no one can say otherwise. What really excites you to take a Check-in, are the stickers on paper. If we can not have the stickers, you should create a way to compensate this issue. So, thinking about it, I think you should create a standard for printing our stickers in high quality. So in the end, the costs would be ours and not yours. With this, we can do the printing at home. Would like a template for the stickers. And if you unlock a lot, you could, in the future, think of compensation to the user. Better than being without them on paper or the user himself find it easier to use twitter or facebook. Think about it, since the damage can be yours.

    Sorry about my poor english, hoping you to understand the message :)

    Att

    Lorena Lima

    Daiane

    November 27, 2013 3:55 pm

    The old version is better and I want my stickers. Getglue is getting worse everyday.

    Andre

    November 28, 2013 7:06 am

    What a waste of money, buying a company and then stripping it of what made it special. Someone needs to be fired

    Rick

    November 28, 2013 12:48 pm

    Thanks for telling me which apps to delete from iPhone, iPad and Macbook. I will have nothing to do with i.TV, and I’ve sent out an notice to all my 20,000 Facebook friends about not to use them either. After sending out my issue, surprisingly I received comments on deletion of their devices at 5,015 have already done so. Mr. Pelo, you don’t like giving people things to use their apps, well… You are using our information on what and when we watch something, and GetGlue originally gave compensation by “free” stickers, thus the name GetGlue. Well now that they aren’t sending stickers they have no right to the name, and it should be call GetGif. But yeah, they already have competition on that, so GetGlue is just an old company that won’t go anywhere. You see, I don’t have to tell you what I’m watching or what I’m thinking, and others will figure out that they too have been used for their information and a revolt will happen to all of i.TV products. I look forward in helping i.TV go down the tubes. Just remember social networking can work in good ways, and not good ways. So I’m selecting not good, and put the word on the street to not use any i.TV products.

    Please remember folks, that just not signing in doesn’t do anything to their numbers, you have to delete your account.

    Stacey

    November 30, 2013 10:06 pm

    Sad to say GetGlue will not be as popular seeing that they took away physical stickers . Now there are petitions and people are boycotting the site.

    R. Reeves

    December 3, 2013 1:10 am

    Congratulations to the founders of GG who I hope pocketed a nice bit of change after being bought out. And to the new management, well… Perhaps you’ll take heart in knowing that b-school students will study this as an example of how NOT to treat loyal users when it is those users that are creating the very content you are selling.

    There may have been substantial costs involved in sending out stickers, I’m sure the postage alone must have been substantial, but as the original site used to make a point of, receiving real stickers in the mail was the defining difference of GG, making more than just another place to talk about tv, books or movies.

    penemuel

    December 3, 2013 4:35 pm

    Well, I’m glad the “What’s On” app is working on my iPhone again – that means I can delete my iTV app. And if the physical stickers we worked so hard to get on GetGlue aren’t restored, I can delete that one, too. More space, yay!

    jackie duckworth

    December 4, 2013 8:23 pm

    well I cant even check-in to anything- so I give up- I really loved this site- someone always has to screw up a good thing

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    Truth Cannon

    December 26, 2013 6:21 pm

    Bad move guys. GetGlue has a lot of registered users but recent changes have made sure those users don’t actually use the product anymore. It’s a ghost town in there. If I was you I would bail on this QUICK! GetGlue is a SINKING SHIP!

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    January 13, 2014 3:37 pm

    Bring back physical stickers. GetGlue is worthless without these. Who cares about this site anymore. Whats the point. Not wasting my time if we don’t get anything in return.

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    battatter

    January 27, 2014 9:40 pm

    I, and practically all of the other GG customers, sincerely hope you bring back the REAL stickers. I know I don’t go there anymore, and I used to go every day, because they stopped the mailing of real stickers.

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